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Charaka™ is a technology platform that helps replace the animal, synthetic and ultra-processed ingredients in food with plant-only alternatives.
Charaka’s algorithms blend plant and ancestral wisdom databases with biotech (precision fermentation) and AI-ML to help develop clean and low-carbon food products and ingredients.
Charaka™ is built upon leading databases and libraries, data science tools such as algorithms, and web technologies which include end-user applications.
Charaka’s databases include a combination of public data, proprietary research of plants, and data collected from ancestral wisdoms. Its machine learning algorithms analyze large data sets to identify relationships between properties of plant ingredients and desired functionalities to replace additives and highly processed ingredients.
Charaka’s machine-learning process leverages data from modern science, ancestral wisdoms, proprietary research, lab trials and consumer tests to continuously improve the learning process of its algorithms and provide alternatives with high levels of accuracy.
It is designed to identify patterns and relationships through the analysis of over 50 parameters per plant ingredient, combine those with data from lab trials, sustainability and local availability to ultimately scale beyond the 1-3% of the plant kingdom that modern science has
explored, into the 450,000 plants and 10 million compounds that nature offers.
Charaka™ was an ancient Indian physician and the editor of the seminal Ayurvedic medical treatise, Charaka™ Samhita. Ayurveda is a system developed in Ancient India where health and disease are not predetermined, and life may be prolonged by human effort and attention to lifestyle.
Our focus is on being large-scale change agents by collaborating with industry players of all kinds, instead of being a CPG/FMCG company.
The Live Green Group offers clean and low-carbon products for white-labeling, product premixes and ingredients developed using Charaka™, but not Charaka™ in itself as a software or SAAS for clients to spend resources to understand and use.
We also deploy Live Green scientists to use Charaka™ and work with the clients’ product development teams, providing all the necessary customization and support.
The revenue stream comes through the sale of White Label (products and product premixes) and additive replacements (ingredients); and in unique cases of strategic partnerships, via revenue share or royalty agreements (IP licensing or co-ownership).
Charaka’s databases are built using ancestral wisdoms of plant nutrition validated through biotech, which cuts down the trial and error, accelerating research and development.
Using Charaka, Live Green’s scientists have already developed 15+ plant-only additive replacements and 75+ plant-only food product SKUs such as the world’s healthiest milk, condensed milk & ice- cream, burger patties, mince & meatballs, protein & energy bars, cookies, waffles & cakes, and seasonings.
Formulations and processes are protected by NDAs, Trade Secret Agreements, and Patenting.
We are open to such discussions, subject to volumes and the size of the business opportunity.
The Live Green Group differentiates itself from the competition in five major ways:
According to the UN and WHO, by 2050 the world population will be a whopping 10 billion, the weather 2° C warmer, and 4 times more disease related to bad diet will plague us, so health and sustainability are the two main problems humanity faces in our time.
The Plant-only way addresses these burning issues by customizing products to use clean and low-carbon ingredients, and driving availability, affordability and adoptability.
Plant-based mainly focuses on sustainability via the elimination of animal-based ingredients, but it still uses artificial additives and ultra-processed ingredients.
Plant-only, on the other hand, eliminates the need for animal-based ingredients as well as artificial additives and ultra-processed ingredients, providing a tastier, cleaner and even more sustainable alternative.
Every year, animal farming causes 8,000 Mn tons of Co2 and 65% of the world’s nitrous oxide emissions, which has a global warming impact that’s 296 times greater than Co2 emissions.
And the synthetic additives and ultra-processed ingredients currently present in 70% of our modern diet may cause immunity, lifestyle, heart diseases and even cancer according to many major health studies across the world… thus impacting the adoptability of plant-based diets.
Both! The Live Green Group family of companies combines both food + tech, providing the Charaka™ backed 6 Cs (Clean, Climate-positive, Circular, Certified, Community-driven Conscious) seal as an “Intel Inside” kind of quality assurance for the food industry.
Live Green develops and produces all kinds of food analogues, but also caters to vegan, vegetarian and flexitarian consumers with products tailor-made for their lifestyle choices.
Btw, who says that only animal food is the real thing? Do you know what goes into the animal products you buy?
We are not just a burger company or a dairy company. We develop all kinds of mass consumption products and make them clean and low-carbon.
Live Green re-imagines the whole supermarket food aisle in a tastier, cleaner and more sustainable way… using proprietary technology.
That would be defined by client requirements. The beauty of Charaka is that everything is customizable. If the clients want gluten or allergen-free products, Charaka can help make them.
Plus, Live Green provides certified sustainability metrics and monetization!
A Certified B Corp is a for-profit corporation that has been certified by B Lab, which is a non-profit company that measures a company’s social and environmental performance against the standards in the online B Impact Assessment.
There are only ~5,500 Certified B Corps in 77 countries across 153 different industries.
We are not a CPG/FMCG company and so, do not build or sell our own brands and products/ingredients.
We sell our products and ingredients to Food and Retail companies across the globe as white label.
The Live Green Group is a global corporation with offices in the US, Chile, Singapore and India.
We are here for you! Feel free to write to us and we will arrange for a visit.